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The New York Times Pocket MBA Series: Business Planning (Pocket Mba Series)
by Ph.D., James R. Thompson, Ph.D. Edward E. Williams, Ph.D. H. Albert Napier
Product Group: Book
Publisher: Listen & Live Audio (2000-03-01)
ISBN: 1885408390
EAN: 9781885408396
Dewy Decimal #: 658.4012
Audio Cassette: 2 pages
Edition: Unabridged
SKU: 0060223
Condition: New
Comments: Unabridged. Brand New from publisher, still in original shrinkwrap. Two tapes, two hours.
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Editorial Reviews
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Product Description
Learn the 25 keys to a great business plan, including writing the company's mission, identifying market opportunities, calculating appropriate financial ratios and projecting growth rates, that will help guide your company's expansion and attract necessary financing. Business Planning is part of The New York Times Pocket MBA Series, a reference series easily accessible to all businesspersons, from first-level managers to the executive suite.
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